Equipping African Hotels to Compete
Zimbabwe-based hotel-booking startup Africabookings is the second platform acquired by B2B firm HotelOnline within a month, as the company looks to increase its B2B offering. That deal was completed in June, at the same time as HotelOnline was completing another share swap arrangement to acquire Africabookings, which lists thousands of lodges and hotels across various African countries. Founded in 2014 with seed funding raised the following year, HotelOnline has become a leading ecommerce and digital marketing platform for hotels with more than 1,500 hotels across 18 markets in Africa and the Middle East on its books.
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