WHO WE ARE
The EFA was created by major Ecommerce players November 2015, with the mission to increase awareness, confidence and capability of the ecommerce industry in Africa. The EFA intends to be a forum for all players in the Ecommerce industry — working cohesively with each other to enrich the overall ecommerce industry in Africa.
BECOME AN EFA MEMBER
Membership is open to all stakeholders in the African eCommerce industry, including etailers and service providers. To encourage a collaborative environment, members joining the Ecommerce Forum of Africa are asked to contribute based on the size of their business. All members will have access to the same resources and benefits (Training, Research, Representation, Forum & Networking).
Black Friday is around the corner. The EFA has been in discussions with PASA, Bankserv, the Payment Schemes and certain Payment Gateways to obtain a commitment from the key stakeholders in the payments environment that the necessary steps to mitigate against downtime during this critical day has been addressed. We are pleased to state that PASA and Bankserv have acknowledged the importance of Black Friday...
EFFECTIVE MEASURE REPORT
B2B Online surveyed 100 people about the biggest online challenges facing B2B sales and marketing leaders in manufacturing and distribution today. From ecommerce platform development and upgrades, to data flow and integration, B2B is giving you insight on the latest digital strategies, and challenges proving most common in the manufacturing and distribution sectors.
Bryanston Country Club – Tues 21 & Wed 22 Aug Cpt – Thurs 23 & Fri 24 Aug See more at: https://marketingmix.everlytic.net/public/landing-pages/blockchain-briefing-for-business-leaders-sa-ABeEE923p2AYihCR
Startupbootcamp Cape Town is a leading accelerator focused on high-growth startups in blockchain, connected devices, payment solutions, capital markets and asset management, integrated supply chain, e-commerce, retailtech, insurtech, alternative financing, identity management, digital connectivity, data and behavioral analytics and enabling technologies. The accelerator is anchored by leading corporate sponsors Old Mutual, RCS, BNP Paribas, Nedbank, Woolworths Financial Services, and PwC that will support and grow the…
10th Annual Conference – Bryanston Country Club, 13 & 14 June Here is what you are going to learn: Shoppertainment: ‘How malls are becoming theatres of dreams’ Pricing is in: so it must be ‘perceived’ value shopping Influencing the customer journey, every step of the way Live experiential becoming viral sensations Influencing the influencers: customers trust their peers Customer journey…
BRYANSTON COUNTRY CLUB, SANDTON – 10 & 11 MAY 2018 • insights about the hidden tenant markets • Kasi Star Brand Awards and why they won • the rise of Kasi traditional foods • interview with the Director of SA Chefs Association • how peoples’ lifestyles and cultures influence their spending priorities • how brands…
New Nielsen Ecommerce Research Report Available
Nielsen has just released its consumer study on “Global Connected Commerce”. Some of the headline conclusions include:
- Consumers are both “showrooming” (browsing in store & buying low price online) and also “webrooming” (researching online & buying in stores);
- Cross-border ecommerce is increasing rapidly, 57% of respondents had bought from a foreign emerchant in the past 6 months;
- In developed countries most payments are by credit card (53%) or by digital payment systems (43%). Cash on delivery (CoD) is most popular in developing countries;
- Given the increasing complexity of omni-retail, engagement of the consumer is the skill retailers must master.
Details of this extremely interesting study are available from Nielsen South Africa.