ecommerce Africa Safe.Shop Trustmark
One of our aims at the Ecommerce Forum of Africa is to help increase shoppers’ trust in ecommerce.
We looked at a number of solutions, and identified the best – Safe.Shops - which will be branded Ecommerce Africa Safe.Shop.LEARN MORE
WHO WE ARE
The Ecommerce Forum of Africa was created by major Ecommerce players in November 2015, with the mission to increase awareness, confidence and capability of the ecommerce industry in Africa. The EFA intends to be a forum for all players in the Ecommerce industry — working cohesively with each other to enrich the overall ecommerce industry in Africa.
BECOME AN EFA MEMBER
Membership is open to all stakeholders in the African eCommerce industry, including etailers and service providers. To encourage a collaborative environment, members joining the Ecommerce Forum of Africa are asked to contribute based on the size of their business. All members will have access to the same resources and benefits (Training, Research, Representation, Forum & Networking).
EFFECTIVE MEASURE REPORT
B2B Online surveyed 100 people about the biggest online challenges facing B2B sales and marketing leaders in manufacturing and distribution today. From ecommerce platform development and upgrades, to data flow and integration, B2B is giving you insight on the latest digital strategies, and challenges proving most common in the manufacturing and distribution sectors.
UPCOMING EVENTS & MEETINGS
DHL has unveiled an ecommerce app designed to enable global retailers sell goods to African buyers. Called DHL Africa eShop, the logistics giant says the platform “provides convenience, speed, and access to connect African consumers with exciting brands.” DHL Africa eShop is already available to over 200 retailers in both the US and the UK…
According to research by Picodi.com, a global ecommerce platform, South Africans still prefer using desktops rather than smartphones when online shopping. Only 1 out of every 3 online shopping transactions made in SA in 2018 was on a mobile device. The research also shows that South Africans tend to spend less when using smartphones. When they shopped on their…
A new study by BRP shows that consumers favour shopping across channels. 82% said that they research and review products online before making a purchase in-store (“Webrooming”), while 56% said that they visit a store to check out products and then made their purchase online (“Showrooming”). These behaviors help explain why 87% of customers say…